Mac Johnson, CEO

Mac Johnson heads up Category Partners and brings with him the marketing expertise needed to make a difference. Mac held senior marketing management positions at Ketchum Advertising, Beatrice Foods, General Mills, Tom’s Foods and most recently, the U.S. Potato Board where he collaborated with the Perishables Group to develop the award winning potato “Best In Class” program. This broad spectrum of consumer marketing experience helps us bring a new perspective to these categories, transitioning them from a commodity to a consumer packaged good. Of course, one can’t make an industry impact without respected industry involvement.

Mac served on the Produce for Better Health Board for five years and has spoken or been a panel participant at PMA and United Fresh Fruit. He has also spoken on several occasions at the National Potato Expo, and all state potato meetings. His articles and interviews frequently appear in most industry and trade publications.

Brent Miller, Eastern Account Manager

Brent is a recent addition to Category Partners. Most recently, he had been with Farm Fresh Direct specializing on the WalMart account. Brent brings a strong potato and retail background, but equally important is an ability to dig into the numbers and develop actionable ideas and plans. He is strategically located in Charlotte, North Carolina, where he lives with his wife, Christina, and two children, Ava and Addi, who just joined the family this May.